Nigeria is the third-largest filmmaking industry in the world, producing over 800 films annually. It’s fast and furious, but haphazard and with tiny budgets. Driven by quantity, not quality, the romantic/action storylines are neither sophisticated nor dynamic, but they are commercial dynamite.

In steps aspiring director and star of Lock Stock and Two Smoking Barrels, Nick Moran. Nick arrogantly embarks on a quest to make an entirely Nigerian hit movie using a Nigerian storyline, Nigerian stars, producers, crew, timeframes, equipment, locations and situations. But, he drastically underestimates the quintessential pace, demands, egos, and ferocity of the industry and is more than challenged by doing things according to the Nollywood work ethic. It’s a rollicking ride of a film with a moral: just because it’s the African way doesn’t mean it’s the wrong way.